10 Ways to Help Rid Yourself of Brain Fog

Have you ever felt like this?  Some call it Mommy Brain, others call it Brain Fog.  You do something illogical, nonsensical. You act flighty, ditsy...but that's not who you really are.  You are smart, witty, quick on your toes, logical...but sometimes you do dumb-ass things.  It doesn't mean you are an air-head, it means you are doing something (or not doing something) that is causing this.  Common symptoms include: confusion, difficulty concentrating, short-term memory problems, difficulty making decisions, and forgetfulness. If this happens to you more often than it should, or more often than it used to, perhaps you need to make a change. Below are a few ways you can help rid yourself of brain fog:
  1. Evaluate your Diet. Eating the wrong foods can cause brain fog.  Eating foods your body cannot digest can cause brain fog.  The food doesn't necessarily have to be considered unhealthy to affect your cognitive function.  Heatlhy foods that are bad for your body in particular can be culprits.  Dairy allergies and gluten or other grain intolerances can affect your cognitive function.  This can be tricky to do, but try to evaluate what you are eating and how it makes your body feel.  If you suspect certain foods don't agree with you (trouble digesting, bloating, irregular bowel functions, mood swings, exhaustion, etc.), eliminate them for a week or two and see if you notice a change.
  2. Drink More Water. Your liver is the organ which rids your body of toxins.  If you are dehydrated, your liver doesn't have the fuel it needs to adequately flush the toxins out.  Drink more water.  Otherwise, your liver doesn't function as well and these toxins remain in your body longer, wreaking all sorts of havoc.
  3. Get your Nutrients. Nutritional deficiencies can cause brain fog.  A primary reason some people are deficient in certain nutrients it they eat foods their body cannot digest (and oftentimes they are completely unaware).  Dairy, grain, and gluten intolerances can affect your intestines in such a way that they cannot properly absorb nutrients from the foods you eat. If your body isn't absorbing these nutrients, they aren't getting to your brain.
  4. Get Enough Sleep. Of course you need to be well rested in order for your brain to function properly.  Evidence also suggests it is best to wake up at the same time each day, even on weekends. 
  5. Stop Using Artificial Sweeteners.  There is evidence to suggest that use of artificial sweeteners can cause brain fog.  According to numerous sources, artificial sweeteners (including aspartame and flavor enhancers) are toxic to the brain, and can disrupt brain function.

20 Steps to Successfully Sell at Craft Shows

The holiday season is a big time for craft shows and fairs.  These indoor shows can have 30 - 200+ vendors, and some can attract thousands of customers.  Before you pack up your handmade items to work a show, make sure you're following these steps to successfully sell at a craft show:
  1. Size.  Before signing up to do a craft show, be sure you know the size of the show.  One would expect shows with a greater number of vendors to have a greater turn-out.  This is typically because the larger craft shows have a larger advertising budget.
  2. Experience.  A venue holding their very first show has a learning curve, and simply may not work the show as well, or bring in a large enough crowd to substantiate your spending the entire day there. 
  3. Cost.  After you have answers to #1 & 2, determine if the sales opportunity justifies the cost of the show.  Then, figure out how much product you must sell to recoup that cost.  If you don't recoup your entire investment, does your advertising at the show make the opportunity cost worth it?  When calculating the cost of the show, be sure to add in travel cost, your labor cost (you pay yourself, right?!), signage and literature costs, etc.
  4. Space.  Understand the size of your booth so you can do some space planning.  You want to bring  the appropriate amount of product with you...not too much, not too little.  Enough to fill your table so it doesn't look bare, enough to fulfill demand, but not too much that your display looks cluttered and you have lots of leftovers to take home.
  5. Equipment.  Ask if the venue provides tables (and if so, what size) and chairs.  If not, you will have to bring your own.  Also, if you need an electrical outlet, be sure to inquire and request that you be placed near one.

Google to Eliminate GFC for Non-Blogger Sites

On Tuesday, 11-22-11, Google announced more plans to shut down certain features of its product offering.  This was announced on the Google blog by a Senior Vice President, Operations. One such feature is Google Friend Connect, or GFC.  As you probably know, this is the feature that allows readers to follow or become members of your blog.  Beginning in March of 2012, this feature will be "retired" on all non-Blogger blogs (as you may know, Blogger is a Google product, so it comes as no surprise it will still be allowed on Blogger).  If you are using GFC on a Wordpress, Typepad or another blog host, or on a website, it's recommend that you join Google + and add the Google + icon to your site to direct your readers there.  This will allow you to still retain some of the GFC features.  Below are a couple of articles with more info:

By the way, you can join my circles on Google Plus here!

Guest Post: Be Thankful for your "Imperfections"

The following is a guest post by Emily Montez, founder of MamaFusion: Merging Mom & Me.  Her bio proceeds the article.

God created you. He loves you. He made you exactly who you are, imperfections and all. Honestly, life would be boring if we were all the same, all just Stepford wives going about our daily business. It is those imperfections, those things that make us stand out, that truly make us amazing. Our imperfections are the essence of what makes us human. Why, then, are we so eager to hide them at all cost? Failure is not only an option, but an inevitability, and our imperfections are what give our life meaning.
Think about the great minds of our past, minds like Thomas Edison, Martin Luther King Jr., Albert Einstein. They ended up being seen as geniuses, brilliant minds of their time, but before that they were ‘crazy’, ‘radical’, ‘imperfect’. Yet without them, the world would be a much darker place. We would live in a world of extreme inequality, a world without innovation or forward progress, literally a world of darkness. Imagine a world without electricity, without a computer, without a (dum, dum, dum) smart phone! (Insert crazy, horror movie scream here) All of these people were thought to have something very wrong at one point. No one believed in them, no one saw their vision. But they did. They believed in their perceived imperfections and stood true to themselves at all cost.
What society perceives as abnormal is what makes up your unique personality. These specific characteristics come together in a way totally unique to you. It’s what you bring to the table. When you try to be ‘perfect’, you are hiding your true self.

Marketing Mix: P is for Promotion

Welcome to the next installment in my Marketing 101 Series - Marketing Mix: P is for Promotion.  For a review of the series thus far, refer to my earlier posts The 4 P's of Marketing, Marketing Mix: P is for Product, and Marketing Mix: P is for Price.

What is promotion?  It encompasses almost everything you do to try to get a sale.  It includes: advertising, public relations, sales promotions, and direct sales.  It typically involves 2 strategies: push and pull.  This is true for anyone with a product or service for sale...mompreneurs and even bloggers.  Let's look at them more in depth:
  1. Advertising.  Advertising includes, but is not limited to: flyers, brochures, business cards, signage, facebook ads, ads placed on blogs, bloggers' buttons, product reviews, and "link love" (exchanging urls with other websites/blogs).  The goal is to get a business name out there.  It aims to reach potential customers via a mailbox, favorite magazine, or popular blog, or even via SEO (search engine optimization) and backlink tactics (a backlink is a link to your website or blog from another website or blog).
  2. Public Relations.  The most recognizable form of PR is when a celebrity has an agent who handles their press releases and appearances.  The type mompreneurs are concerned with is what will gain them more acquaintences and friends (and ultimately more business) in the industry.  This is accomplished via mommy blogging communities, Etsy communities, Facebook pages, and even by leaving comments on others' blogs.  It is getting a personal or business name out there that people will eventually recognize and associate with a particular product or service.  It is being part of a community, and having a persona that others find appealing or credible.
  3. Sales Promotions. A sales promotion attempts to create a "call-to-action" for a potential buyer...

Wordless Wednesday

I stumbled upon a networking site on Facebook that uses free video creation services as part of their marketing plan.  It's an interesting idea, so I thought I'd post it.  Credits proceed this short clip.  Comment below on your thoughts...could this be useful, do you want one, or is it just for novelty?  The jury is still out for me....

Buy from Mompreneurs or Buy from China?

We're on the heels of another Republican Presidential Debate (it aired 11/9/11).  Regardless of political stance (this is not a partisan post), the debate brought to light a few issues I think most Americans are unaware of...the dangers of us buying the majority of our goods from China.  Oftentimes we buy gifts, clothes, toys, etc. in a hurry.  We pay little to no attention to where the item was manufactured.  Even if we do, we may see such an attractive low price that we buy it anyway...even though our hearts tell us we should be more supportive of American made products.  Sometimes quality is a driving factor in our decision (one might think electronics), but most times...especially when toys are concerned (and the holidays are near) we shop purely on price.  Well, here are some little known facts that may cause you to re-think your holiday purchases this year:
  1. Too much public debt. The U.S. owes China over $1.1 trillion.  This is public debt that the U.S. government has borrowed from China to pay for various programs / policies etc. (to put it very simply).  This revenue helps build another country's infrastructure and economy, the lack of it helps to diminish ours.
  2. Currency manipulation. There is broad consensus that the Chinese have been manipulating their currency for some time.  This makes their exports to the U.S. cheaper, and our exports to them more expensive.  Economists say...

Guest Post: Better Decision Making for Your Career

Our bodies contain treasure troves of important information that pertain to all aspects of our lives. It’s called our intuition, and calling our intuition to action can help us navigate our lives with more ease and confidence.

Many of us, however, don’t bother hearing or listening to those valuable clues and facts that our bodies give us on a daily basis. Thankfully, there are ways that we can embrace ourselves, our bodies, and our wisdom in order to make better choices for our careers (and our finances, our relationships, and lives!!).

I have a quick and easy technique that will take you less than five minutes to complete. It’ll support your beginning steps on becoming better acquainted with your inner wisdom:

  1. Make space: Set aside a few minutes for “me time” in a quiet space.
  2. Breathe: Close your eyes and take at least 5 deep breaths. Breathe through your nose, down into your belly, and let the outer edges of your body feel yourself expanding as your breathe in. With each inhale, see if you can open up; with each exhale, allow yourself to release and let go. Use this conscious breathing to connect to the present moment, and to connect to yourself.
  3. Connect with your heart: Now, still keeping your eyes closed, place a hand on your heart and connect with your heart just by breathing deeply into your heart and letting it expand with each breath in.

Global Entrepreneurship Week 11/14-11/20

Are you an entrepreneur?  Dictionary.com defines entrepreneur as: a person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk.  If you organize and manage your own Etsy shop, Facebook business page, or home business, then YOU are an entrepreneur.  Even the tiniest of businesses are run by entrepreneurs.  It is the unique type of motivation, drive, and determination that makes an entrepreneur stand out from the crowd.  So, don't sell yourself short.  If you work a booth at craft shows, if you sell items online, even if you are just starting out and are too afraid or embarassed to use the word "business," YOU are an entrepreneur.

November 14-20 is Global Entrepreneurship Week.  This event is marked with thousands of events in more than 100 countries.  It engages roughly 40 million entrepreneurs around the globe.  You don't have to formally participate to share the electric enthusiasm and spirit that embodies this worldwide event.  You can experience your own slice of it here.  To join in on the fun, Mama-press is hosting Mompreneur Week.

Meta Tags for Beginners

As a new "blogger," (less than 6 months), I'm constantly looking for new and better ways to do things.  I research, figure them out,  and implement them on on my site.  Some are just too good not to pass along.  So, in the interest of knowledge sharing, here's another blogging tip for beginners.

Meta tags.  What are they, and should you care?  If you want to increase traffic to your site, gain advertisers, or otherwise increase your web presence, then you should care!  I recently googled my site and was curious about what popped up.  My blog title appeared, along with the first few lines from my most recent post.  Hmmm.  What did this communicate to potential new readers?  It really communicated nothing...and it looked sloppy.  My title was there, but the first sentences of any given post probably would not give a true indication of everything my site has to offer.  Go ahead, google your site and see what comes up, I know you want to!

If your site came up perfectly tailored to maximize SEO (search engine optimization), and this is old news to you, then kudos!  If not, you may want to read on....Think of your search engine result as free ad space.  What would you like to appear beneath your site title in search engine results?  Perhaps a brief description of your site?  Maybe your tag line?  Possibly a major promotion you have going on.  My tag line is: List Your Business, Get Free Press, Shop Handmade, so I chose that (if you google Mama-press.com, you will see how it appears).  Read on for a very basic tutorial on adding meta tags, to improve your site in search engine results:

Candy Cane Catalog

Welcome to my 1st Annual Winter Catalog.  All items are handmade by moms.  All transactions occur on vendors' sites.  Please be sure to scroll all the way to the bottom, to view it in its entirety.  Don't forget to mention the coupon code provided, or that you found them on Mama-press.  Happy shopping!
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