Pinterest is great for those at home businesses to promote and sell their products. Competitions on
Pinterest are a great way to get your name out there, without paying the big marketing bucks. Here are a
few things you need to know about pinning and winning:
Create your own board: The most common Pinterest competition is the ‘create a board of your own’.
Allow your pinners to create a board with as many pins to create the theme of the competition. Example,
if you own a small business that restores furniture; have them create a board of their perfect living room
furniture. Then pick your favorite pinners board to win whatever prize you want to give away.
First to pin, wins: The ‘first to pin, wins’ method is great for those small and fast giveaways. This
competition is meant to get your pinners involved and acting fast. Try having this competition once a
month and having it twice in one day to make sure that you connect to more pinners.
Tag it: Be sure that in your pinning competition to have the pinners tag the images. Using a hashtag that
states the competition and your company will get your name out there. Also have them tag you to notify
you. Tagging is a must!
Connect it: To get full exposure post your Pinterest competition on your other social media platforms,
your blog, Facebook and Twitter. Update, notify and answer pinners questions using your other social
media platforms. The more you use and do, the more exposure for you.
Longevity: For your big pinning competitions, timing is everything. Give your pinners enough time to
get it done but just enough urgency to get them to act quickly. Typically a week long competition is too
long, aim for a 3 day competition and announce the winner on the 4th or 5th day.
Collaborate: A great way to get your followers and fans active with different pin contests is to add them
to the board; this is called ‘collaborating’. This is easy-all you need to do is once you have created the
contest board click edit. You now have the option to email invite or to type in followers that you already
have, to join the board. This means whoever you invite and if they accept your request-will be able to pin
to that board for you and everyone else to see.
Pinterest almost popped up overnight and has spread like wildfire; there is not sign of it slowing down
just yet. Using Pinterest in your business is your best bet, especially for the smaller businesses. Use it to
your advantage and follow these tips to help you create the best Pinterest campaign.
Kelsey is the editor in chief for www.findananny.net. She loves to write article and ideas that parents &
nannies would be interested in hearing. She helps society on giving information about nannies through
nanny services. She is a professional writer & loves writing on anything.
Feel free to comment with your pinterest page so we can share ideas, favorites, and follow each other!